Adam Zeitsiff Chief Information Officer LA Fitness
Chief Information Officer

LA Fitness

Adam Zeitsiff

Adam Zeitsiff is the Chief Information Officer for LA Fitness.

LA Fitness operator Fitness International LLC also operates Esporta Fitness and City Sports Club. Zeitsiff served as CEO of Gold’s Gym for nearly two years between February 2019 and September 2020. After that, he became president and CEO of InteliVideo, a video on-demand and live-streaming platform for fitness and wellness operators which was acquired by Wexer in February.

Most recently, Zeitsiff had been president of Stronger U Nutrition, a platform owned by Self Esteem Brands which offers personalized nutrition coaching. Prior to becoming CEO of Gold’s Gym in 2019, Zeitsiff had a two-year stint as the gym chain’s chief information officer and senior vice president of brand innovation. He also has experience as the chief information officer of Smoothie King.

In addition to his executive roles, Zeitsiff has served as a board member on IHRSA’s National Health & Fitness Alliance since April 2021. IHRSA launched the NHFA in October 2020 and describes the alliance’s mission as seeking to “unite the advocacy, public affairs, stakeholder engagement, fundraising and lobbying efforts of the health and fitness industry in the United States.”

Adam is also a speaker at Beyond Activ AMERICAS in New York, USA.