A serial entrepreneur, Certified International Franchise Executive and a Certified Senior Practicing Management Consultant, Astreem Consulting Founder Hsien Naidu, has been integral in the growth of many SMEs in the Franchise Sector. With over 20 years of consumer retail experience in APAC region, her wide experience in handling the growth of Business Organisations has been crucial in creating winning strategies in Franchising, Marketing and Business process Transformation. Hsien is known for her passion in sharing her thoughts and insights on Franchising and Business Process Transformation in the region.
Senior Vice President, International Strategy & Business Development
TITLE Boxing Club
Senior Director, Spa & Fitness, and Spa Advisory Board Member, APAC
Marriott International
Senior Vice President, Food, Beverage & Entertainment – Sofitel, MGallery & Emblems
Accor
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