Vinícius Mendonça is the CFO of Selfit Academias (“Company”), a HVLP fitness chain with over 150 locations spread across 16 states in Brazil.
Prior to joining the Company’s management team, Vinícius was part of H.I.G. Capital’s investment team, a leading global alternative investment firm with c. $70bn of assets under management and one of the shareholders of Selfit since 2015. When combined these two different roles, Mr. Mendonça has over 9 years of experience within Selfit’s history, with direct involvement in its financial, expansion and operational challenges. Vinícius holds a B.Eng. in Industrial Engineering from PUC-Rio.
Vinícius is also a speaker at Beyond Activ Americas in Dallas, USA.