Activ for All Is An All-Industry Inclusivity Initiative
Building more inclusive health, fitness and wellness facilities
The future of health, fitness and wellness belongs to businesses that welcome everyone. With approximately one in six people worldwide living with a disability, inclusive design is no longer a niche consideration; it’s an opportunity to better serve communities while building stronger businesses. Through Activ for All, we’re bringing together leading industry companies, bodies and experts to contribute their wisdom and better guide operators to build facilities that are more welcoming, accessible and successful for all.
Inclusive Facilities Framework
The 10 Key Pillars
01
Build an Inclusive Culture and Invest in Your People
View First Steps
- Deliver regular staff education.
- Encourage accredited certifications.
- Invite people with lived experience to share insights.
- Celebrate staff who champion inclusion.
- Create a culture where listening and adapting are encouraged.
Beyond Activ can connect you with educators, operators and advocacy groups to support your journey.
02
Improve Accessibility & Design
View First Steps
- Audit accessibility annually.
- Improve circulation and wheelchair access.
- Introduce quiet training periods.
- Prioritise simple improvements before major renovations.
Beyond Activ showcases operators demonstrating practical design solutions.
03
Create Flexible Training Spaces
Inclusive spaces don’t need to be separate spaces. A flexible training zone can support wheelchair users, older adults, beginners and members recovering from injury.
View First Steps
- Include transfer-friendly benches.
- Provide seated strength options.
- Maintain open mobility areas.
- Select adaptable equipment where possible.
Beyond Activ can introduce equipment partners and facilities successfully delivering inclusive layouts.
04
Deliver Inclusive Programmes
View First Steps
- Pilot adaptive strength sessions.
- Offer seated or low-impact classes.
- Develop active-ageing and recovery programmes.
- Introduce caregiver-friendly participation where appropriate.
Beyond Activ connects operators with coaches, clinicians and programme providers.
05
Build Community Partnerships
View First Steps
- Engage rehabilitation hospitals.
- Build relationships with physiotherapists and occupational therapists.
- Work with disability organisations, adaptive sports clubs and local charities.
- Host community open days and educational seminars.
Beyond Activ brings these organisations together through events, content and introductions.
06
Create a Welcoming Customer Journey
View First Steps
- Review the full customer journey.
- Share clear accessibility information on your website
- Make booking and joining easy.
- Review policies and procedures
- Provide a simple way to share support needs.
- Gather feedback and act on it.
Beyond Activ highlights trusted education providers and global experts.
07
Measure Progress
View First Steps
- Track participation and retention.
- Gather member feedback.
- Monitor partnership activity.
- Share successes and lessons learned internally.
Small, consistent improvements build stronger businesses over time.
08
Communicate Inclusively and Represent People Authentically
Provide clear and accessible information about your facilities, programmes and support. Represent people with disabilities authentically across your website, social media and marketing, helping more people feel seen, informed and welcome.
View First Steps
- Use inclusive language and imagery.
- Represent people with disabilities authentically.
- Promote your inclusive programmes and support.
- Review communications with people with lived experience.
09
Keep Learning & Stay Connected
Inclusion is an ongoing journey. No single organisation has all the answers, which is why collaboration matters.
View More
10
Embrace Innovation
Technology, products and new ideas are continually creating better ways to improve accessibility and inclusion. Stay curious and embrace innovation.
View First Steps
- Explore new accessibility technologies.
- Trial inclusive equipment and digital tools.
- Learn from innovative operators worldwide.
- Encourage staff to share new ideas.
- Invest in solutions that remove barriers.
Coming Soon
Resource Library
This evolving library will include downloadable guides, operator case studies, webinars, research, equipment options, training providers, funding opportunities and expert contacts from around the world.
- Downloadable guides
- Operator case studies
- Webinars and Research
- Equipment Options
- Training providers
- Funding Opportunities
- Expert contacts
Partner Spotlight
The Perfect Step Affiliated Facility and Industry Flagship
Align with The Perfect Step’s neurological inclusion standards
Offer recognized programming pathways for paralysis communities
Serve as a regional hub for adaptive and neuro-focused wellness
Join a growing coalition of clubs setting the benchmark for the future
Community health campuses
Outcome-driven
wellness leaders
A national bridge between rehabilitation and fitness
Download This Free Research Report on Inclusion Outcomes
Knowledge & Industry Partners
Join Our Initiative
PROGRESS, NOT PERFECTION
Every improvement, no matter how small, helps more people experience the life-changing benefits of movement, health and community.
EVERY FACILITY IS UNIQUE
No two facilities are the same. Every operator serves different communities with different needs. This framework is designed as a practical starting point rather than a universal standard.
STRONGER
Beyond Activ encourages operators to work alongside local disability organisations, healthcare professionals and people with lived experience when developing inclusive facilities.
WE'D LOVE TO HEAR FROM YOU
If your organisation has expertise, research, products, programmes or case studies that could help operators build more inclusive facilities, we'd love to hear from you. Together we can make health, fitness and wellness more accessible for everyone.
Industry Ambassadors
Hal Hargrave
President & CEO
The Perfect Step
halhargrave@theperfectstep.com
Marina Logacheva
Disability Sports Lead
MATTA
Marina.logacheva@makeitmatta.com
Scott Hunt
CEO
Fit Your Ability
scott@fitnessenhancement.com
Ross Campbell
Founder and CEO
Beyond Activ
ross@beyondactiv.com
Dr. Susan Baxter
Founder
AHA Method and
Sweat Equity Coaching
drsuz@drsuzsquad.com