COMPANY PROFILES
Leader in fitness franchise with over 20 years’ experience in creating active, healthy communities
Overview
Belgravia Health and Fitness, with over 30 years’ experience, supports over 100 franchise
locations across Australia. Its portfolio includes Genesis Health + Fitness, Coaching Zone, Ninja
Parc, and Pursuit MMA Studios. As part of Belgravia Group, it operates alongside JUMP!
Swim Schools and BK’s Swim, with over 200 locations and 7,000 employees. To learn more, visit www.belgraviahealth.com.au
Contact
Asia Pacific
Region Served
10
Years in Market
110,000+
Members Served
118
Clubs
Biggest
Achievements of 2024
01
The Project Elevate program is revitalizing our Genesis clubs, setting a new standard of excellence. With the ongoing rollout of Reformer Pilates and the integration of recovery services, we’re enhancing member experiences and promoting overall wellness. It’s an exciting step forward, making Genesis a premier destination for health and fitness.
02
Growing Stronger & Igniting Early Movement for Kids: 20 new JUMP! Swim Schools, introducing The Playground at Ninja Parc for under 8’s, and The Parc Newcastle upgrade featuring the region’s first indoor SkyCoaster and High Ropes course.
Our commitment to fostering a healthy future and enriching active lifestyles drives our continued expansion. With new JUMP! Swim
Schools promoting learn-to-swim from 3 months and above, The Playground at Ninja Parc, and Newcastle’s first indoor SkyCoaster and High Ropes at The Parc, we support children’s growth and confidence. Our state-of-the-art Genesis gym upgrades, including the enhanced Genesis Mickleham Ladies Only area, continued rollout of Reformer Pilates Studios, and upcoming Recovery offering, further demonstrate our dedication to delivering top-tier fitness experiences and community well-being, empowering members of all ages.
Ian Jensen-Muir
CEO
Belgravia Health & Fitness
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