COMPANY PROFILES
Leader in fitness franchising with over 25 years’ experience in creating healthy active communities
Overview
Belgravia Health and Fitness is a franchise company with over 25 years’ experience in creating healthy active communities. Its portfolio includes Genesis Health + Fitness, Ninja Parc, and Pursuit MMA Studios. As part of Belgravia Group, it operates alongside JUMP! Swim Schools, BK’s Swim and BK’s Gymnastics. To learn more, visit www.belgraviahealth.com.au
Contact
Asia Pacific
Region Served
10
Years in Market
110,000+
Members Served
118
Sites
At Belgravia Health & Fitness, we’re evolving the way Australians of all ages move, learn, and thrive. From JUMP! Swim Schools helping children 3months+ build confidence in the water, to The Playground at Ninja Parc and Newcastle’s first indoor SkyCoaster and High Ropes at The Parc, we are creating experiences that inspire growth and play. Across Genesis Health + Fitness, we’re reimagining the member journey with upgraded gym spaces, more Reformer Pilates Studios, and the introduction of Recovery spaces at selected clubs, giving members more ways to feel strong, supported, and motivated. By continuously innovating, we’re shaping a future where fitness, fun, and wellbeing go hand in hand.
Ian Jensen-Muir
CEO
Belgravia Health & Fitness
Biggest
Achievements of 2025
01
Genesis Health + Fitness continued its evolution toward becoming a leader in holistic wellness. Through a network-wide initiative to enhance the member experience, we’ve upgraded a number of facilities, modernised our Coaching Zone group training programming, and innovated the space in our clubs to prioritise both fitness and recovery.
02
Through the launch of a dedicated Recovery space in selected clubs and our Reformer Pilates expansion to 75% of the network, we’re transforming the way members engage with us, now offering more variety, support, and tools to help them move, feel, and live well.
03
We’re continuing to inspire a world of movement, with the upgrade of The Parc Newcastle featuring the region’s first indoor SkyCoaster and High Ropes course, and offering more through our Ninja Parc brand like The Playground for under 8’s.
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