Yasser El Farissi is the Chief Investment Officer at Leejam Sports Company, leading growth initiatives and strategic investments.
With over 18 years of experience in KSA, MENA, and Asia-Pacific, he has managed billion-dollar portfolios and driven transformative M&A and joint ventures. Fluent in Arabic, English, Japanese, and French, Yasser holds a master’s in management from Kumamoto Gakuen University and has completed executive programs at Harvard Business School.
Yasser is a speaker at Beyond Activ EMEA in Riyadh, Saudi Arabia.