Frank van de Ven is currently the Chief Commercial Officer of Life Fitness. Frank has been part of Life Fitness for the past 26 years contributing to its success from 1996 and has in large part contributed to the growth of its International business (EMEA and APAC). Before becoming Vice President Frank has a lot of past experience with Marketing which he brings to the forefront to his decision making and leadership skills. Before being part of Life Fitness he worked at GE Plastics as well as Phillips Netherlands. He also worked with 6 start-up companies in the TenKan-Ten program from Asics.