COMPANY PROFILES
The ultimate full-body, results driven Pilates experience
Overview
Reform RX is a connected fitness Pilates equipment company, founded by Yvette and Neal McGaffin in 2018. After running a successful reformer Pilates boutique studio business in locations across the UK, together they set out on a mission to reinvent and reimagine how the world views reformer Pilates and revolutionise the existing offering.
To learn more, visit www.reformrx.com
Contact
Global
Region Served
6
Years in Market
720,000+
Members Served
385+
Health Clubs
Biggest
Achievements of 2024
01
We secured a total of $5.1M in funding to fuel global expansion and enhance pilates personalisation.
02
We launched a new compact Reformer & first-of-its-kind heart rate tracking technology, MyScore.
2024 has been an incredible year for us, marked by the launch of the Reform RX Model S, a sleek, compact version of our iconic Pilates reformer, and MyScore, our groundbreaking heart rate-tracking technology that’s redefining how Pilates is practiced and measured.
Looking ahead to 2025, we’re excited to expand globally with new hotel partners, forge impactful brand collaborations, and continue advancing our technology to make Pilates more accessible and transformative for people everywhere.
Yvette McGaffin
CEO and Co-Founder
Reform RX