CEO

Barry’s

Joey Gonzalez

Joey Gonzalez is the CEO of Barry’s Bootcamp, the original cardio and strength interval workout that began a global boutique fitness movement. His Barry’s Bootcamp journey started back in 2003, as a client in the iconic red room. He became an instructor soon after, working his way up the ranks before finally taking the helm of the business as CEO in 2015. Since then, Gonzalez has dedicated his life to expanding the Barry’s brand across the country and around the world, fostering diverse communities across four continents. Barry’s Bootcamp now has over 60 studios in nearly 30 cities across the US, UK, France, Italy, Scandinavia, Mexico, Australia and South East Asia. Today Barry’s welcomes 110,000 people through its doors every week – and continues to grow. 

Under Gonzalez’s stewardship, the brand has become known for its values of diversity and inclusivity, celebrating every member of Barry’s global community through initiatives such as United We Sprint, an annual celebration of World Pride month. In 2018, Gonzalez was named to Fast Company’s Most Creative People in Business list. He sits on the board of the Family Equality Council and is currently studying at Harvard Business School. He currently resides in Hancock Park, Los Angeles with his husband, daughter and son.