Tyler Ostrem

As Chief Operating Officer of MOVATI Athletic, Tyler Ostrem leads day-to-day operations and ensures alignment between strategy and execution across the business.

With more than 20 years of experience in the fitness industry, he is known for driving operational excellence, scaling performance, and integrating people, processes, and technology to enable sustainable growth in a competitive landscape. Throughout Tyler’s career in the fitness industry, he has been instrumental in elevating club performance through a KPI-driven culture, innovative programming, and disciplined capital investment. He champions initiatives that enhance the member experience and build strong leadership pipelines, including the CORE 4 framework, succession planning programs, and recognition platforms/awards that develop and retain high-performing teams. His experience building scalable systems and resilient teams, positions him as a strong voice on how boutique operators can compete and thrive alongside larger, well-capitalized competitors. Tyler is also a speaker at Beyond Activ Americas in Dallas, USA.