2026 AGENDA - Day 1
Beyond Activ World
3 - 4 February 2027, Fairmont Riyadh, Saudi Arabia
Tue 10 Feb Day 1 - Fairmont Riyadh
EXHIBITION & FOYER AREA
8.30 AM
- Registration Opens, Opening of Exhibition Hall, Experiences and Beyond Business 1-on-1 Meetings
09.00 AM – 10.00 AM
- Beyond Networking Hour – Dedicated Time to Explore, Engage, Refuel and Energise!
BEYOND LEADERSHIP STAGE
10.00 AM – 10.15 AM
- Opening Remarks and Welcome Addresses
10.15 AM – 10.30 AM
- KEYNOTE ADDRESS: A New Vision for Sports
10.30 AM – 10.45 AM
- KEYNOTE ADDRESS: Building a Company Fit For Today’s Wellness Ecosystem
10.45 AM – 11.00 AM
- KEYNOTE ADDRESS: Industry Opportunities & Global Observations
11.00 AM – 12.00 PM
- KEYNOTE PANEL DISCUSSION AND Q&A: Resilient Leadership in an Era of Market Disruption and Heightened Competition
EXPERIENCE ZONE
12.00 PM –
2.00 PM
- EXTENDED LUNCH BREAK, EXHIBITION TOUR AND EXHIBITOR ACTIVATIONS
- Dedicated Time to Explore, Engage, Refuel and Energise!
Exhibitor Activation :
12:30 PM
SECA:
Measure, Engage, Retain - Re-thinking fitness journey through medical grade body composition
BEYOND LEADERSHIP STAGE
2.00 PM – 2.55 PM
- KEYNOTE ADDRESS, PANEL DISCUSSION AND Q&A: Strengthening Your Durability, Profit & Success – How to Build Brands That Endure and Thrive
3.00 PM – 3.55 PM
-
KEYNOTE ADDRESS, PANEL DISCUSSION AND Q&A:
Fit for Scale – How Franchising is Disrupting the Middle East Landscape
4.00 PM – 5.00 PM
-
CLOSING KEYNOTE ADDRESS, PANEL DISCUSSION AND Q&A:
What New Services, Equipment & Technologies Are Operators Using to Reimagine Their Facilities?
AWARDS OF EXCELLENCE CEREMONY & VIP NETWORKING RECEPTION
5.00 PM - 7.00PM
- BEYOND ACTIV’S AWARDS OF EXCELLENCE CEREMONY AND VIP NETWORKING RECEPTION
5.00 PM
- Start of Awards Networking Reception
5.30 PM
- Welcome Remarks by Ross Campbell and Evening Sponsors
5.40 PM
- Awards of Excellence Ceremony
6.10 PM
- VIP Networking Reception Continues
7.00 PM
- Close of VIP Networking Reception
Kindly Sponsored By
AWARDS OF EXCELLENCE CEREMONY & VIP NETWORKING RECEPTION
5.00 PM - 7.00PM
- BEYOND ACTIV’S AWARDS OF EXCELLENCE CEREMONY AND VIP NETWORKING RECEPTION
5.00 PM
- Start of Awards Networking Reception
5.30 PM
- Welcome Remarks by Ross Campbell and Evening Sponsors
5.40 PM
- Awards of Excellence Ceremony
6.10 PM
- VIP Networking Reception Continues
7.00 PM
- Close of VIP Networking Reception
Kindly Sponsored By
Click Inside Day 1 and Day 2 to
View 2026 Agenda and Speaker Line-Up
Pre-Event
Mon, 9 Feb
1
-
4 PM
- VIP Icebreaker Networking Reception
8.30
-
10.30 PM
- Leejam Welcome Dinner
For Speakers, Sponsors & International Guests Only.
DAY 1
Tue, 10 Feb
DAY 2
Wed, 11 Feb
CLICK THE IMAGE BELOW TO SECURE YOUR EARLY BIRD TICKET & SAVE $500.
VIP tickets include food and beverages (including lunch on both days and welcome dinner)
Book Your Discounted Accommodation Now Before Rooms Sell Out.
Want to Sponsor, Exhibit Or Speak at this Event?
Contact our team to explore how you can put your brand in front of the most influential industry leaders.
Senior Manager, Industry Development
Beyond Activ
Managing Director, Industry Development. (APAC)
Beyond Activ
Managing Director, Industry Development (EMEA)
Beyond Activ
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