2025 AGENDA - DAY 2
Beyond Activ EMEA
10 - 11 February 2026, Fairmont Riyadh, Saudi Arabia
Thurs 13 Feb Day 2 - Fairmont Riyadh
EXHIBITION & FOYER AREA
08.30 AM – 09.30 AM
- Registration, Opening of Exhibition Hall and Beyond Business – Dedicated Time to Explore, Engage, Refuel and Energise!
EXHIBITION & FOYER AREA
09.00 AM – 5.00 PM
- Scheduled 1-On-1 Meetings For Our Meeting Table Sponsors – To Secure a Meeting Table Please Click on SPONSOR OR EXHIBIT Tab Above
BODY EXPERTS
BODY MASTERS
BODY MOTION
FUNXTION
IN2FITNESS
KUN
LEEJAM
MISA
ZIVA
BEYOND LEADERSHIP STAGE
09.20 AM– 09.30 AM
- Opening Remarks and Reflections from Day One
BEYOND LEADERSHIP STAGE
09.30 AM– 09.50 AM
- Opening Keynote Address – MENA's Fitness Future: Global Industry Insights and Strategies for Success
BEYOND LEADERSHIP STAGE
09.50 AM – 10.10 AM
- Opening Fireside 1-on-1 Conversation – Building A New World Class Company
BEYOND LEADERSHIP STAGE
10.10 AM – 11.00 AM
- Keynote Panel Discussion and Q&A – Today’s Business Environment and the Challenges Businesses Are Facing & Overcoming
11.00 AM – 12.00 PM
- Beyond Business – Dedicated Time to Explore, Engage, Refuel and Energise!
BEYOND LEADERSHIP STAGE
12.00 PM – 1.00 PM
- Panel Discussion and Q&A – Designing Future Facilities: What Is Influencing the Investment Decisions of Owners and Operators?
BEYOND INVESTMENT STAGE
12.00 PM – 12.20 PM
- Fireside 1-on-1 Conversation - Exploring the Future Premium and Luxury Market in the GCC George Flooks, CEO, Fitness & Wellness, Arada
12.20 PM – 1.10 PM
- Panel Discussion and Q&A – How to Optimally Design Your Customer Journey and Experience
1.00 PM – 2.00 PM
- Beyond Business – Dedicated Time to Explore, Engage, Refuel and Energise!
BEYOND LEADERSHIP STAGE
2.00 PM – 2.10 PM
- Keynote Remarks – New Advancements and Investments in Health, Wellness and Fitness Technology
2.10 PM – 3.00 PM
- Panel Discussion and Q&A – New Advancements and Investments in Health, Wellness and Fitness Technology
BEYOND INVESTMENT STAGE
2.00 PM – 2.15 PM
- Guest Address - Investment Insight into Spartans Boxing Club and the Future of Combat Sports
2.15 PM – 2.30 PM
- Guest Address - Investment Insight into Vaura Pilates and the Future of Pilates Anna Michau, Business Owner and Master Franchisee, GCC and SEA, Vaura Pilates
2.30 PM – 3.00 PM
- Panel Discussion and Q&A – Meet the Entrepreneurs Building the Companies and Concepts of Tomorrow
3.00 PM – 3.30 PM
- Beyond Business – Dedicated Time to Explore, Engage, Refuel and Energise!
BEYOND LEADERSHIP STAGE
3.30 PM – 4.30 PM
- Closing Panel Discussion and Q&A – Reimagining the Future of Women’s Health, Fitness & Wellness in the Middle East
KUN
LEEJAM
MISA
BEYOND INVESTMENT STAGE
3.30 PM – 4.30 PM
- From Crisis to Clarity: Transforming Global Health and Fitness for a Better Tomorrow
EXHIBITION & FOYER AREA
4.30 PM – 5.00 PM
- Bon Voyage Networking Before the Close of Beyond Activ EMEA 2025
OUT & ABOUT
6.00 PM – 10.00 PM
- Sightseeing Visits Around Riyadh – Location(s) To Be Confirmed Soon
We Will Unveil Stage & Speaker Line Ups for 2026 in the Coming Months
Pre-Event
Mon, 9 Feb
3
-
5 PM
- Cultural Visits
5
-
7 PM
- Icebreaker Reception at Fairmont
7.30 PM
-
9.30 PM
- Cultural Dinner at Najd Village (for Speakers)
Kindly Co-Sponsored by
Day 1
Tue, 10 Feb
- Leadership Stage ❯ ❯
- 1-on-1 Meetings ❯ ❯
- Exhibition Showcase ❯ ❯
- AWARDS CEREMONY ❯ ❯
Day 2
Wed, 11 Feb
- Leadership Stage ❯ ❯
- 1-on-1 Meetings ❯ ❯
- Exhibition Showcase ❯ ❯
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