World Awards

As part of Beyond Activ World

10 February 2026, Fairmont Riyadh, Saudi Arabia

Beyond Activ’s World Awards of Excellence recognise leading companies and executives from across health, fitness, sports, wellness and hospitality in the Middle East and Africa (MEA) Regions. Our 2026 awards will be awarded based on nominees’ achievements and successes in the past 12 months from December 2024 to December 2025. This year we will recognise 9 different companies and executives on the below categories.

WORLD AWARDS OPEN FOR NOMINATIONS UNTIL 20 JANUARY.
MAKE YOUR SUBMISSION BELOW!

APP OF THE YEAR

Award
Criteria

Any fitness, wellness or lifestyle app (b2c and/or b2b) Award based on; positive impact on the consumer and/or industry; strength and depth of content; UX design functionality and responsiveness; new growth in MEA; future growth possibility across the MEA region; and the potential impact of future iterations.

SUBMIT NOMINATION HERE

DEAL OF THE YEAR

Award
Criteria

Any government body, fitness, wellness or hospitality company, that operates or invests in the MEA region. Award based on; any deal that has a significant impact to the b2b and/or b2c fitness and wellness landscape in MEA (M&A, divestment, JV, listing, capital raise) – deal value; shareholder return; industry implications.

SUBMIT NOMINATION HERE

TECHNOLOGY COMPANY OF THE YEAR

Award
Criteria

Any fitness, wellness or lifestyle technology company (software, hardware, system or platform – b2c and/or b2b) Award based on; successful commercial expansion in the MEA region; future scalability; technology advancement; perception as industry gamechanger; positive return of investment to customer; and extent of industry collaboration.

SUBMIT NOMINATION HERE

FITNESS / WELLNESS COMPANY OF THE YEAR

Award
Criteria

Any wellness company that operates or invests in the MEA region. Award based on; market leadership; successful expansion of existing business(es); launch of new product lines; new technology adoption internally and externally; business/product innovation; strength of industry relations; and overall industry/customer reputation.

SUBMIT NOMINATION HERE

FRANCHISE OF THE YEAR

Award
Criteria

Any fitness, wellness or lifestyle franchise, that operates or invests in the MEA region. Award based on; success of existing portfolio; recent net growth of franchisees; net growth of member rate in MEA; industry reputation; consumer reputation; franchise leadership; and investment on customer experience.

SUBMIT NOMINATION HERE

EXECUTIVE OF THE YEAR

Award
Criteria

Any fitness, wellness hospitality or lifestyle executive who operates or works in the MEA region. Award based on; market leadership; recognised thought leadership reputation; successful company performance; positive shareholder ROI; future growth potential in MEA; promotion of new technology adoption, diversity and industry collaboration.

SUBMIT NOMINATION HERE

Hotel / Resort / Spa
Company of the Year

Award
Criteria

Any hotel, resort, spa or retreat operating in, or out of, MEA region. Award based on: incorporating holistic health/fitness/wellness programs across their properties; pioneering new and emerging services relating to health, fitness and wellness; investment in new/improved facilities for guest experience; addition of wellbeing as a company pillar; and industry leadership.

SUBMIT NOMINATION HERE

START-UP OF THE YEAR

Award
Criteria

Any company that has launched in the last 12 months, gained significant momentum in their respective market, and operates the MEA region. Awarded on product innovation, market penetration, raised capital, reputation and growth potential.

SUBMIT NOMINATION HERE

Industry Appreciation Award

Award
Criteria

An individual who has contributed immensely to the growth and success of the health, fitness and wellness industry in the MEA region, and is often overlooked. Their service and advice has proven to be incredibly meaningful and powerful to those gifted by his/her market knowledge, access and passion.