Amir is a seasoned commercial leader with over 15 years of experience driving growth, building partnerships, and leading high-performing teams across the events, energy, technology, and sustainability sectors. He has worked with global brands, FTSE 100 companies, and innovative start-ups, delivering multi-million-dollar revenues and launching market-defining products across Europe, the Middle East, Africa, and North America.
Known for his strategic mindset and ability to create lasting client relationships, Amir has held senior leadership roles with Clarion Events and Reuters Events, and also founded and led his own consultancy, helping organisations refine their sales strategies, strengthen market positioning, and achieve ambitious growth targets. At Beyond Activ, he leads the EMEA region, focusing on expanding the company’s presence, forging impactful partnerships, and delivering world-class events.
Based between London and Sweden, Amir is fluent in English, Swedish, and Farsi. Outside of work, he is a passionate sports enthusiast and devoted family man, enjoying time with his wife, young daughter, and soon-to-arrive second child.