Crystal Wheeler

Managing Director, Industry Development (Americas)

With a deep-rooted passion for health, fitness, and wellness, I thrive in dynamic work environments that prioritize strategic growth, innovation, and positive organizational culture. My expertise lies in fostering strong client relationships through exceptional communication and interpersonal skills, enabling me to build and sustain meaningful connections that drive success.

Throughout my career, I have consistently exceeded sales targets, surpassing $1 million in annual sales, by crafting tailored, client-focused solutions and leveraging robust B2B partnerships. As a strategic thinker, I’m adept at utilizing smart brand positioning and innovative strategies that resonate across the global fitness landscape.

In my previous roles, including Director of Operations at Athletech News, VP of Events & Partnerships at Peake Media, and Senior Account Manager at Club Industry, I’ve successfully managed high-level client engagements and large-scale events, contributing millions in revenue through relationship management, business development, and strategic event planning.

Outside of work, I’m an avid outdoor enthusiast, enjoying activities like white-water rafting, mountain biking, camping, and hiking with my husband Tim and our dog Lobo.

Global In-App
Advertising Package

Premium Advertising: Front of Mind Branding & Positioning

  • Exclusive ‘Powered By’ Banner (including logo and hyperlink) on Home News Feed
  • High-Impact Pop-Up Advert (including logo and hyperlink) on Home News Feed

Premium Profiling: Highlighted Brand Posts:

  • 1 x half-page branded Spotlight on Home News Feed
  • 1 x half-page branded Partner Update on Home News Feed
  • Platinum Level Company profile (including logo and hyperlink) on Partner Feed

Year-Long App Access for Your Colleagues:

  • 10 x individual app memberships

ADVERTISING INVESTMENT LEVEL: 
1 Week Promotion = USD $6,000
2 Weeks Promotion = USD $10,000
4 Weeks Promotion = USD $18,000