From a struggling personal trainer to now the Co-Founder of MOVE Private Fitness, the fastest growing personal training only studio model in the region that has presence in Malaysia and Thailand, CJ Lee has been the go to guy for fitness business owners who pique interest in ways to build a culture that drives business performance. With nearly 2 decades of fitness industry experience from coaching to entrepreneurship spanning across New Zealand, Thailand and Malaysia, CJ has been able to share the essence of his industry experiences on stages like Beyond Activ, Ideaworld Korea, Asia Fitness Conference and ExPro Fitness Conference.