Business Development Advisor, Americas

Beyond Activ

Marty McCallen

I have developed long standing relationships with club, fitness, and wellness leaders and those that support their businesses and enjoy nothing more than bringing them together through in-person events and online spaces. Driving results is critical, and that’s why my clients – some of the most recognizable fitness industry brands rely on me to position them in the right places to meet, connect, and grow their business. The relationships I’ve cultivated with Europe’s fitness associations and leading American fitness association market enable unparalleled opportunities for creative digital and event experiences. I bring a creative and pragmatic approach and strive to deliver memorable experiences and lasting connections. If it looks like I’m always having fun, I am – however, I sweat the details and wrestle with the challenges and crazy aspects of the media and fitness world. Through the years as Publisher, Brand Director, and National Sales Manager, I’ve represented the Club Industry franchise – one of the leading fitness industry brands. Carrying on the tradition of a hands-on, get-it-done leader, I’ll continue to bring the best of the industry together in new ways. Let’s connect if you’re a club, fitness, and wellness leader, or support them as a trusted resource. I look forward to connecting and getting to know you.