Carl Ulmer

Carl Ulmer is CEO and Partner of L&L Signature Fitness Group, the company behind Club 16 Trevor Linden Fitness and She’s Fit!, one of British Columbia’s largest fitness organizations.

Carl has spent his career focused on growing businesses, developing high-performing teams, and navigating the challenges that come with operating and scaling in the fitness industry. His leadership approach combines a strong focus on people and culture with disciplined attention to sales, operations, member experience and financial performance.

As CEO, Carl leads the organization’s strategic direction and growth, with a particular passion for building strong leadership teams, challenging traditional ways of operating and creating a culture of accountability. He brings a practical operator’s perspective to leadership—sharing lessons learned from both the successes and the difficult decisions that come with running a large, multi-location fitness business. Carl is also He is also a speaker at ما وراء أكتيف أمريكانز في دالاس، الولايات المتحدة الأمريكية.