Core Health & Fitness

Bryan O’Rourke

CEO

CEO at Core Health & Fitness, Bryan O’Rourke is a leading expert on technology, consumer, finance and business trends in the fitness industry.

He has delivered presentations and keynotes at hundreds of industry events around the world and has contributed to eight books on the fitness industry. His views have been shared in prestigious publications like the Wall Street Journal and the New York Times.

Bryan joined Core Health and Fitness in October of 2023 as CEO. He is President of the Fitness Industry Technology Council and Chairman of the private equity firm Vedere Ventures which has investments in Europe, Asia, and the Americas. He has worked with and advised some of the leading global fitness brands in digital marketing, finance, M&A, technology and strategy. Bryan has also served on the IHRSA board of directors, been an industry advisor to the American Council on Exercise, and has worked with several non-profits and charities.

Bryan is also a speaker at Beyond Activ Americas in New York.